Amazon Prime Day 2018: The best deals of the day
Now celebrating its fourth year in the UK, Amazon Prime Day is fast becoming one of the biggest and best shopping days of the year, with fantastic bargains rivalling the massive savings we typically see on Black Friday. Last year, it was bigger and better than ever with a total of 30 hours of savings to be scooped up. Discounts included Samsung TVs, lawnmowers, vacuum cleaners and laptops – all at massively reduced prices.
And now, once again, it's beginning to look a lot like... Prime Day? Amazon Prime Day officially falls on 17 July this year, although deals commence a tad earlier this time: starting at noon on Monday 16 July. That's an exciting 36 hours of bargains, deals and discounted products.
Make sure you're signed up to Amazon Prime. There are plenty of benefits to be had with Prime, including speedy delivery times and access to the Prime Video library. And thanks to an offer that's running until July 31st, Prime members can currently get three months of Kindle Unlimited for free.
Also, Amazon Prime Day deals are available exclusively to Amazon Prime members, so it’s worth signing up for a Prime membership or free trial if you want to take advantage of the wide-range of savings on offer.
Amazon Prime Day 2018: Everything you need to know
What is Amazon Prime Day?
In short, Amazon Prime Day is a one-day-only shopping event but unlike Black Friday, it’s exclusive to the online retailer Amazon and is reserved for those with an active Amazon Prime account. As you’d expect from one of the largest retailers in the world, Amazon Prime Day is great for saving money on a massive range of goods – especially electronic items.
Last year’s Prime Day saw huge discounts on pretty much every product under the sun – just like Black Friday. If you loved Black Friday last year, Amazon Prime Day should be at the top of your radar.
When is Amazon Prime Day 2018?
Amazon Prime Day 2018 falls on Tuesday 17 July but unofficially kicks off at midday on Monday 16 July and runs for a total of 36 hours. Prime Day and a Half doesn't exactly have the same ring to it, though.
If you want to save even more pennies, you can sign up for the 30-day free Prime trial, and cancel your membership before it runs out. That means you'll get access to Prime Day's deals as well as their one-day delivery service, Prime Video, Prime Music and Prime Reading for free. If you're a university student, too, there's a six-month free trial and 50% off the monthly subscription cost.
Amazon Prime Day 2018: How to get the best deals during the 36-hour sale!
1. Timing is everything
This year Prime Day is actually a day and a half, so when can you find the lowest prices? The answer really depends on what you’re shopping for.
Amazon devices like the Echo and Fire TV will likely be discounted throughout the entire shopping event.
2. Update address and payment information
Don’t miss out on limited-time deals because you have an expired credit card linked to your account! Update address and payment information before you start shopping.
Have an Amazon Prime credit card? You’ll get an extra 5% off all of your Prime Day purchases.
3. Download the Amazon app
If you don’t have the Amazon app on your phone, now is the time to get it. It’s the easiest way to preview and track Lightning Deals, but you may want to make your purchase on a desktop. More on that later on…
To get notified when a deal starts, tap “Today’s Deals,” then the “Upcoming” tab and “Watch This Deal” on a specific item.
4. Buy on your desktop for easy comparison shopping
HeroMuscles blog recommends that you comparison shop every day of the year, even on Prime Day!
Comparison shopping takes a bit of work and requires you to have multiple tabs open, so it’s best to buy on your desktop.
5. Don’t forget about Whole Foods
Amazon is offering Prime Day deals at Whole Foods Market for the first time this year. When you spend $10 in the store through July 17, you can get a $10 Amazon credit to spend on Prime Day.
To take advantage of this offer, just scan your Prime Code from the Whole Foods app or use your phone number at checkout.
If you don’t have an Amazon Prime membership, you can sign up for a 30-day free trial to shop on Prime Day. Amazon Prime Student has a six-month free trial offer.
For returning members, you don’t have to pay $119 for a yearly subscription — pay $12.99 for one month of access instead.
Think about it this way: If you take advantage of the Whole Foods deal alone (spend $10, get $10), you’ll offset most of the one-month cost of Prime. Just remember to cancel if you don’t want to be billed again.